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Tag: "greenwash"

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Greenwash Of The Week: A $24.3M 15,000 Sq Foot “Green” Mansion.

Sometimes, a press release ends up in your inbox that makes my job way too easy. Last week I received PR about a “real estate rock czar” who had created a home he called “Acqua Liana” (Water Flower), a $24.3 million, 15,000+ square-foot mansion in Manalapan Beach, Florida that claims to be the Greenest Mansion [...]

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Greenwash Of The Week: Monsanto “Imagine”.

Yea, “imagine” is right…Monsanto seems to think they can pledge more sustainable agriculture and we won’t notice all the harm they have done to the worlds food supply. “That’s sustainable agriculture. And that’s what Monsanto seeds are all about.” Um, no – it’s not.

Talk about greenwashing. There is a great campaign called Millions [...]

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Greenwash Of The Week: A “Green” KFC/Taco Bell.

A new KFC/Taco Bell store in Northampton, MA is proclaiming to be a green restaurant because they use 30% less energy and water than a normal store. The inside of the store has been designed with recycled materials and will convert waste into biofuels, which is great. However, calling a business “green” only [...]

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